Protect the Earth, Protect Ourselves

Climate change is undeniable. Earth’s resources won’t last forever. And technology must be safe for people to make and use. We don’t question these realities — we challenge ourselves to ask what we can do about them in every part of our business.
— Apple

The earth is fragile, there's only a finite amount of resources, and one day... We'll run out. We can help protect the earth by buying from companies that support clean energy and have sustainable production, we can make a big difference to the world. A simple act of changing our lightbulbs to ones more energy efficient can have a dramatic effect. At home and at work, I endeavour to protect the planet as much as I can. I recycle, I don't use paper, I reduce the amount of physical mail I receive and instead opt for emails. I'd love to start composting and it is one of the things on the to-do list. I care about the environment and I realise that my small carbon footprint really makes a difference. I work hard to ensure my business is run as environmentally friendly as possible.

One way I do this is work off battery powered devices only. For the majority of the day, my devices aren't using any energy from the grid, and when they're charging, they're still using almost no energy at all. The servers running my website are powered by 100% renewable energy, and the majority of my business operations are environmentally friendly. Aside from photographic prints and the 100% recycled-paper business cards, my business is entirely paper free. I use email, phone calls and note taking software for administrative work. Equipment and supplies are purchased with careful consideration to how it gets recycled or discarded. And I plan on moving to a more sustainable energy supplier in the future, with other environmentally sustainable goals currently in progress.

— So here is what I'm doing about it

The Technology |

The Technology

I run my business from Apple devices. Apple is renowned for having a strong environmental awareness and they're making an incredible effort to be sustainable. Apple's devices are some of the most environmentally friendly electronic devices on the market and I couldn't be more proud to say that I use them.

The best part is, they're battery powered. I charge them over night and use them during the day. This reduces the amount of power I consume when working. It also allows me to work on the go. The office is also set amongst two large windows, filling the room with light for the entire day. This allows me to keep lights turned off, saving power. 

FUN FACT: My iPhone 6 costs only $0.84 per annum to charge. That's INSANE!

The Paper |

The Wood and Paper

Business cards and photographic prints are the only paper items I use for my business. Everything else is completely digital. I order my business cards from and are made out of 100% post-consumer waste, are recyclable, acid free, FSC and PEFC certified, free from harmful chemicals and are manufactured sustainably through a Green E-Credits Scheme. Some might say this is overkill for business cards. But I think it's just perfect.

My office desk is sourced from 100% sustainably sourced beech timber from IKEA. You you can read more about IKEA's sustainability efforts here.

The Energy |

The Energy

My home and office is powered by Red Energy. According to The Green Electricity Guide, Red Energy is ranked 4th in my state for green energy, and ranked 5th in the country. Because they are powered by mostly hydroelectricity by their parent company Snowy Hydro, the majority of their assets are renewable, as well as having a close-to-zero greenhouse gas emissions intensity. In the future however, I plan on moving to an even more sustainable energy and gas provider.